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All the authoritative go-to-market content you need to maximize the effectiveness and efficiency of your revenue teams

Customer Story Rocket Software Increases Marketing Qualified Lead Velocity by 75%
Rocket Software Increases Marketing Qualified Lead Velocity by 75%

Just a little over a year since launching their lead transformation project, LeanData powers everything they do with handoffs between marketing and sales and they've seen a 75% increase in marketing qualified lead (MQL) velocity.

Customer Story Snowflake Scales Account Based Plays with LeanData Revenue Orchestration
Snowflake Scales Account Based Plays with LeanData Revenue Orchestration

Snowflake leverages LeanData Revenue Orchestration to optimize account-based plays, streamline lead routing, and automation.

Customer Story UserGems Implements LeanData and Integrations to Drive ABX Strategy
UserGems Implements LeanData and Integrations to Drive ABX Strategy

UserGems saves 10 to 20 hours a week that was formerly spent troubleshooting routing issues, writing custom Apex code or creating their own solution with standard Salesforce functionality. 

eBook 2023 OpsStars Awards: A Compilation of Award-Winning Ops Stories
2023 OpsStars Awards: A Compilation of Award-Winning Ops Stories

The OpsStars Awards recognize ops professionals for the innovative projects and programs that help their companies grow. This year’s winners exemplify the OpsStars 2023 theme — Activate the Ultimate Revenue Machine.

eBook 7 Steps to Building a Winning Account-Based Marketing Strategy
7 Steps to Building a Winning Account-Based Marketing Strategy

Learn the 7 key steps to take to build a winning ABM strategy, a multi-functional growth initiative where customer accounts are engaged as a market of one.

Webinar STEAL THAT PLAYBOOK: Ideas to Make Your Buyers Champions for Life
STEAL THAT PLAYBOOK: Ideas to Make Your Buyers Champions for Life

Join a panel of revenue experts from LeanData, UserGems and Sendoso, as they discuss tried-and-tested playbooks for activating your best champions to close more deals, drive ROI, and build lifelong loyalty.

Video Account-Based Lead Routing With LeanData
Account-Based Lead Routing With LeanData

Account-based marketing and selling strategies are all about the account. Learn how LeanData’s best-in-class fuzzy matching algorithm matches leads to...

Video LeanData Account-Based Routing
LeanData Account-Based Routing

See how you can implement your account-based strategies with LeanData in this short video.

Customer Story Zuora Increases Pipeline with Revenue Orchestration Platform LeanData
Zuora Increases Pipeline with Revenue Orchestration Platform LeanData

Speed to lead was a key indicator of conversion rates and as a result of implementing LeanData, Zuora’s speed to lead went from 1-2 days down to less than a minute.

Video Gaining Alignment on ABM — Don’s Dos & Don’ts
Gaining Alignment on ABM — Don’s Dos & Don’ts

In this episode, Don Otvos, VP of Revenue Operations at LeanData, provides several concise tips to get your account-based marketing...

Customer Story New Relic Maximizes PLG and SLG Motions with LeanData
New Relic Maximizes PLG and SLG Motions with LeanData

New Relic uses LeanData to support product-led growth strategies and account-based marketing motions, playing a key role in revenue automation and helping New Relic scale.

Webinar Converting Buyer Signals into Revenue
Converting Buyer Signals into Revenue

In this roundtable-style webinar, we bring together members of 6sense, LeanData, and Outreach to discuss how to uplevel your account-based motions.