LeanData Launches Next Generation Routing with Insights

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LeanData CEO Evan Liang will make an exciting announcement next week as part of the annual Dreamforce…

The Funnel is Dead. Long Live the Funnel.

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A common metaphor used to describe the relationship between sales and marketing teams at B2B companies…

Build a Killer Sales Development Machine with Data

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Trish Bertuzzi is a Sales Development expert who specializes in helping B2B tech companies identify costly…

Ops-Stars: The Place to Be for Sales and Marketing Operations

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Why Ops-Stars? Good question. And it’s one that deserves a thoughtful answer. There are plenty of…

Golden State Warriors' Kirk Lacob and Shasta Ventures' Doug Pepper Will Headline Ops-Stars Conference

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SUNNYVALE, Calif., Oct. 3, 2017 /PRNewswire/ — LeanData, the leader in demand management for B2B organizations,…

The Silicon Valley Way: Listening to Customers

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It now has been about three months since I joined LeanData as the Chief Revenue Officer. And I have to…

You Had a Great Event . . . Now What?

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The fall conference season is about to kick into high gear. That’s important at LeanData because, like…

The Lean Technology Stack

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Masha Finkelstein has a simple philosophy when it comes to evaluating software solutions to boost her…

Navigating the World of MarTech Tools

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Evan Liang has a background in venture capital, so he's no stranger to epic boom-bust cycles of the…

The View from TOPO: Lead Routing Matters

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Research firm TOPO specializes in studying the fastest-growing companies in the world, looking for common…

How Much is Too Much in MarTech?

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There was a moment, about 18 months ago, when Scott Brinker thought we finally might be approaching…

Operations Is Taking Over the Business World

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Operations professionals are in high demand. Yes, you’re shocked. (Shocked!) As if you didn’t already…