LeanData provides the Revenue Ops platform to manage all go-to-market motions to increase speed-to-revenue, improve the buyer experience, and better align sales and marketing ROI.
We stand at the center of your CRM, connecting data to the right people. By aligning marketing and sales with accurate matching, routing, and trustworthy attribution, sales reps only get the leads, contacts, accounts, and opportunities they need to work on, so they can close more deals and drive more revenue, faster.
Executive Team
Evan Liang founded LeanData after managing a data-cleanup project at his last company and felt the pain of cleaning CRM data by hand. Prior to LeanData, Evan was the GM and VP Products at Caring.com, where he grew a small acquisition into the company’s main business, generating over 50% of the company’s revenue over 2 years. Before Caring.com, Evan worked at Shasta Ventures, a leading venture capital firm focused on end-user-driven businesses.
Evan Liang
Co-founder & CEO
In her new role as LeanData’s Chief Customer Officer, McBrearty will be responsible for defining and improving client outcomes and ensuring customer-centricity remains at the core of LeanData’s growth and company values. Rachael joins LeanData after spending over a decade at Cisco, where she held senior executive-level customer experience and insights positions spanning across business units, as well as a consulting services practice focused on helping Cisco’s top customers with their customer experiences.
Rachael McBrearty
Chief Customer Officer
Karen is responsible for all aspects of product marketing, brand strategy, demand generation, customer and employee advocacy, and the customer journey. Prior to LeanData, Karen was Group Vice President of Corporate Marketing at Marketo, where she led the pioneering marketing automation company through its transformation from a public to private company and successfully introduced the New Marketo internally and externally.
Karen Steele
CMO
Asher is responsible for leading all business development, channel and M&A initiatives. Before joining LeanData Asher was Sr. Director of Strategic Alliances at Avalara where he was instrumental in leading the functional and operational aspects of the technology and referral channel program.
Asher Mathew
VP Business Development
Larry Cheng brings over two decades of experience working with venture-backed and high-growth companies in the technology industry. Throughout his career, Cheng has held senior-level financial positions at leading organizations including Coursera, Meebo (acquired by Google), Callidus Cloud (acquired by SAP), among others.
Larry Cheng
VP Finance
Hendrick is focused on product innovation and driving customer success with LeanData’s unique solutions. Prior to LeanData, Hendrick led the web and mobile product teams at Zynga Poker, nearly doubling revenue to make Zynga Poker one of the largest and most valuable Zynga franchises. Prior to Zynga, Hendrick led Product Management efforts at PayPal, Plaxo, LoudCloud (Opsware), and Evincii. Hendrick began his career in software development at BuildPoint, an online e-commerce platform.
Hendrick Lee
VP Product
Brian is responsible for leading the direct and channel sales efforts. Prior to LeanData, Brian led a team of Sr. enterprise sales reps responsible for LinkedIn’s largest west coast customers. Brian brings a diverse background in sales management experience spanning from startups to large public companies in both field and inside sales. His previous employers include Trubates, Yahoo!, Interwoven, and the State of California.
Brian Birkett
VP Sales
Insights from LeanData
LeanData Raises $27.5 Million in Series C Funding Following Record Growth
New funding strengthens company’s ability to fuel innovation, support customer success and accelerate growth within fast-emerging Revenue Operations market
Read full storyLeanData Unlocks Growth Potential in B2B Businesses with Launch of Pioneering Revenue Operations Platform
Intelligent orchestration of trusted data across all go-to-market processes – from a single platform – enables brands to improve customer experience and drive greater revenue
Read full storyLeanData Supports Growing Community of Revenue Operations Professionals with OpsStars Roadshow
Full-day events will bring together B2B leaders in Sales Ops, Marketing Ops, Customer Ops—and the fast-emerging role of Revenue Ops—into one place for learning and networking
Read full storyBoard Members
Ravi Mohan
Managing Director
Shasta Ventures
David Hartwig
Managing Director
Sapphire Ventures
Brian Melton
Managing Director
Tenaya Capital
Evan Liang
Co-founder & CEO
LeanData
Kelvin Cheung
Co-founder & CTO
LeanData