LeanData in the Press

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LeanData™ Expands Executive Team, Adding Two Seasoned Leaders To Fuel Revenue Growth
January 10, 2019

SUNNYVALE, Calif., January 10, 2019 - LeanData, the leader in Lead-to-Account Matching, Routing, and Marketing Attribution solutions, announced today the company has expanded its executive leadership team with the appointment of their first Chief Customer Officer, Rachael McBrearty and Vice President of Finance, Larry Cheng. McBrearty joins LeanData from Cisco, where she recently led the Global Customer Insights & Customer Experience division. Cheng joins LeanData from Arimo, Inc. (recently acquired by Panasonic Corporation), where he recently served as Director of Finance.

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LeanData Launches Time-Based Routing to Accelerate the Lead-to-Revenue Cycle for Enterprises
December 17, 2018

SUNNYVALE, Calif., December 17, 2018 - LeanData, the leader in Lead-to-Account Matching, Routing and Marketing Attribution, today unveiled a new Time-Based Routing innovation, as part of its core Routing solution. This will ensure leads are assigned to the appropriate sales reps and followed up on in a timely manner. The new capability will enable companies to accelerate their Go-To-Market (GTM) execution by shortening the lead-to-revenue cycle.

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Press
LeanData Announces Final Ops-Stars 2018 Conference Agenda
September 17, 2018

SUNNYVALE, Calif., September 17, 2018 - LeanData, the leader in Lead-to-Account Matching, Routing, and Marketing Attribution solutions, today unveiled the complete Ops-Stars 2018 conference agenda, featuring more than 40 breakout sessions, keynotes, and workshops, providing sales and marketing operations leaders with the best practices and tools that will empower them to grow revenue for their organizations and become the next generation of business executives.

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Ten Incredibly Business-Savvy Quotes for Every Marketer
August 27, 2018

Workplace productivity and interacting with technology remain the top challenges for most businesses today, and it shows the way marketing teams look for answers. To help every marketer stay on top of their business goals and roadmap, we share ten incredibly powerful business-savvy quotes from the industry.

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New Research Shows Marketers Struggle With Revenue Operations Success
August 2, 2018

Nearly 60% of marketers say their company does not have a revenue operations team and only 15% are currently building one, according to new research from LeanData and Sales Hacker.

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News
LeanData’s 3rd Annual Ops-Stars Conference Unveils Content Sessions
July 25, 2018

LeanData, the leader in Lead-to-Account Matching, Routing, and Marketing Attribution solutions, today unveiled the expanded Ops-Stars 2018 agenda, featuring breakout sessions, workshops, and an additional executive keynote, bringing together Sales and Marketing leaders.

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April 2 - New York
May 13 - Boston
Nov 19-21 San Francisco

The only conference by and for Revenue Ops professionals. OpsStars brings together SalesOps, Marketing Ops, Partner Ops, and Customer Ops in a single place, with content curated for the Operations professional, both leaders and practitioners. Knowledge, Networking, Education, all in a single place. Keynotes, sessions, workshops, certification.

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